How It Works

Blog | Sunday September 5 2010 7:59 pm | Comments Off

How It Works

STEP 1: Marketing Campaign Creation – Pick a Keyword
The first step is to choose a 2-14 character long keyword relevant to your business name or industry. This is usually part of or an abbreviation of your official business name.

STEP 2: Customers Subscribe To Your Group(s)
After the keyword has been chosen and inserted into our system, the actual marketing can begin. Ask your clients/customers to join your list (call it a Discount Club or something catchy like that) by sending a text message with your keyword to our short code 54500. It is recommended that you offer some sort of incentive (for example a discount on a current/future purchase, a free item like a free dessert for a restaurant or an order of garlic bread for a pizzeria, etc.) as a reward for joining as this will speed up the collection of customer telephone numbers in the database.

STEP 3: Send Text Messages To Your Customer Group(s)
After a short period of time, you will be able to start sending marketing messages with special offers to your customers. If you own a restaurant, for example, imagine sending 250 of your customers a lunch special at 11am on your slowest lunch day of the week or a dinner special at 4pm on your slowest dinner night of the week. Extremely effective advertising that can be applied to any kind of business.

No Comments

No comments yet.

RSS feed.

Sorry, the comment form is closed at this time.